How to Use Human Nature to Dramatically Increase Sales or Any Other Type of Perfomance!

December 2005

Bob Davies, High Performance Training, Inc., Lake Forest, CA, USA

It was eleven o’clock on a cold Wednesday evening. I had just arrived at my hotel from the airport for a keynote program on Thursday morning. After checking in, I went directly to my room. As I watched the floors go by on the elevator panel, I kept thinking, I am really hungry. As I walked into my room, what was about to happen would change my life … forever! I went directly to the “mini bar”, opened the door, got on my hands and knees, and ate everything there.